AMC theaters and other cinema lines will show projectors in some major U.S. cities this week, offering low-cost admission, discounted popcorn, and new security measures to keep audiences heavy in the event of a pandemic. Go back to the cinema.
However, theaters will remain closed in some of the largest movie screening markets, including Los Angeles and New York. Local officials say the risk of coronavirus there is still high, and movie theaters cannot be restored. In New York Governor Andrew Cuomo said this week that opening theaters is not worth the risk.
The world’s largest movie chain AMC will open in other cities on Thursday, including Atlanta and Chicago.
Five months ago, cinemas all over the world closed down, ruining the film industry and leaving thousands of people unemployed. At the beginning of summer, many theaters in China and Europe reopened.
Major US chains have pledged to take security measures to prevent the spread of the coronavirus in movie theaters. These include requiring moviegoers and employees to wear masks when they are not eating or drinking, additional disinfection of the auditorium, limiting attendance to half or one third, and leaving spaces between groups.
Cineworld CEO Mooky Greidinger said in an interview:
“We have not only put in a lot of effort to truly create a safe environment, we have not only put in effort, but also put in competition.” Cineworld operates Regal Cinemas, which will reopen on Friday .
Regal and AMC will provide 5 dollars of screening history, such as “Back to the Future” and “Black Panther”. There will be several new movies initially. Russell Crowe’s thriller “Unhinged” is one of the rare new films this weekend.
The operator plans to open more theaters at the same time as the director Christopher Nolan’s thriller “Tenet” premieres in the United States on September 3. They hope this will be a rebound for large budget movies paving.
It is not clear how many people will visit the cinema during the pandemic. Comscore senior media analyst Paul Dergarabedian said that word-of-mouth effects may affect people’s sense of security in local movie theaters.
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