The city of Austin, Texas, officially cancels the SXSW and SXSW EDU festival for fear of the coronavirus.
Through a press release published on March 6th, SXSW organizers announced that they would cancel the festival, which took place from March 13th to 22nd in 2020, in the city of Austin, Texas.
SXSW said that they were devastated to share that news with them. ‘The show must continue’ was in their DNA, and that was the first time in 34 years that the March event would not take place. They were working on the ramifications of that unprecedented situation.
They said it is exploring options to re-enlarge the event and will explore the possibility of offering virtual options for participants.
— SXSW (@sxsw) March 6, 2020
Companies Who Cancel Its Participation
Twitter was the first company to cancel its participation in the South by Southwest (SXSW) festival in Austin, Texas. Because of fears generated by the coronavirus, followed by Facebook, Intel, Mashable, China Gathering, TikTok, Amazon, Apple, IBM, and now HBO, WarnerMedia, and Netflix announce their withdrawal. The organizers of the festival, meanwhile, indicated that “there are no imminent plans to postpone any event.”
HBO announced on the morning of March 5th that as a precaution, the company had decided not to attend SXSW as reported by Entertainment Weekly.
For its part, Variety reported that Apple and Amazon Studios would not attend the SXSW, so the three premieres of the new original Apple TV series will be canceled. And the projections of the Amazon Tales of the Loop and Upload series.
The first social network that retired from the SXSW festival was Twitter,
the company that announced the cancellation of its participants through a press release published on Sunday, March 1st, Twitter indicated that “on February 29th, we informed our staff and began to notify our partners that we will suspend business trips and non-critical events “.
Facebook And TikTok
On the other hand, on March 2nd Facebook spokesperson confirmed to Business Insider that the company would not attend SXSW. TikTok spokeswoman told CNET in Spanish that the company “had decided not to participate in SXSW this year”. And although the company thinks the risk of infection is low. It prefers to protect the security of its equipment, creators, artists, and brands.
A petition to cancel the SXSW festival, which has collected more than 55,000 signatures. Which indicated that the realization of this event would be “irresponsible in the middle of an outbreak”.
The coronavirus has already infected more than 94,000 people and caused more than 3,000 deaths worldwide. The Google, I / O conference, is still scheduled to take place from May 12th to 14.